藍灣大師賽11月幸福起航；柏林梅賽德斯賓士時裝周落幕；IMG 創始人新書出版

2017年7月11日 第十八期

藍灣大師賽藍灣大師賽正式宣布將於11月6-11日期間在海南三亞陵水縣鑒湖藍灣高爾夫球場舉行。作為 LPGA 亞洲系列賽的壓軸賽事，LPGA 獎金排行前62的選手、中高協排名前15的選手將匯聚藍灣大師賽，在中國最頂級的女子高爾夫賽事中競逐總額高達210萬美元的賽事獎金。2017藍灣大師賽由綠城·藍灣小鎮冠名贊助，國家體育總局小球運動管理中心主辦，美國女子職業高爾夫協會和中國女子職業高爾夫協會聯合認證，並由 WME IMG 中國運營。

Blue Bay LPGABlue Bay LPGA will once again take place at Jian Lake Blue Bay Golf Course at Hainan Island Nov 6-11, 2017. Part of the LPGA Asian Swing series, Blue Bay LPGA brings together the top 62 players from the LPGA money list and the top 15 players from the China Golf Ranking to compete for a $2.1 million purse at one of the biggest ladies golf events in China. Blue Bay LPGA is sponsored by Greentown Blue Bay, hosted by CGA, co-sanctioned by LPGA and CLPGA and operated by WME IMG China.

高爾夫客戶7月9日，在山東威海結束的錦湖輪胎女子公開賽中，IMG 簽約球員、「中國一姐」馮珊珊以212桿（66-73-73）的成績排名並列第四位。賽事結束後，馮珊珊隨即前往在新澤西州貝德明斯特特朗普國家高爾夫俱樂部舉辦的大滿貫賽事美國女子公開賽。IMG 簽約球員劉鈺在塔利莫爾精英賽奪冠後，中國排名升至第八名。

Golf ClientsIMG client Shanshan Feng finished as T4 at the Kumho Tire Ladies Open at China s Weihai Point on July 9. After the event, Feng is heading for the United States Women s Open Championship at Trump National Golf Club in Bedminster, New Jersey. IMG client Liu Yu is currently ranked eighth in mainland China after her first win at the Tullymore Classic.時尚我們的柏林梅賽德斯賓士時裝周在7月7日圓滿落幕，在為期4天的時裝周中呈現了包括Prabal Gurung的柏林首秀、德國設計師Michael Sontag、Vladimir Karaleev以及Nathini Van der Meer等精彩秀場。在2017秋季巴黎高級定製時裝周中，世界小姐Iris Mittenaere為Jean Paul Gaultier走秀並在時尚雜誌CR Fashion Book的社交平台上獲得極大關注。

FashionOur Mercedes-Benz Fashion Week Berlin event ended on July 7, wrapping four days of shows, including Prabal Gurung s first in the Berlin market, as well as German designers Michael Sontag, Vladimir Karaleev and Nathini Van der Meer. At the Fall 2017 Haute Couture shows in Paris, Miss Universe Iris Mittenaere walked in Jean Paul Gaultier s show and took overCR Fashion Book s Instagram in the lead-up.

UFC上周四，UFC 宣布與 Legends Hospitality 公司（簡稱為「Legends」）達成為期數年的合作。Legends 作為世界頂級的粉絲服務商將成為頂尖綜合格鬥組織 UFC的首個「全球官方賽事零售夥伴」。該合作由 IMG 促成，Legends 將在國內及國際範圍內管理 UFC 賽事及粉絲體驗活動現場的 UFC 零售商店。

UFCLast Thursday,UFC announced a multi-year partnership with Legends Hospitality, LLC (「Legends」). The world-class fan service provider will serve as the premier mixed martial arts organization s first-ever「Official Global Event Retail Partner.」The partnership, negotiated by IMG, will see Legends manage UFC retail shops at all events and fan experiences, both domestic and international.

跨界活動美國街頭潮牌美洲鷹在上星期進行了一場廣告活動，該活動吸引了WME IMG 旗下眾多客戶參與。在名為「新美式牛仔褲」的活動中，IMG 超模 Bonner Bolton和Halima Aden以及WME 客戶Joey Bada$$和 Amanda Steele共同參與。平面廣告由Art +商業攝影師Cass Bird 拍攝，廣告宣傳片由 LENS客戶Luke Gilford 攝製，拍攝妝容由The Wall Group客戶Frank B 打造。

Campaign CrossoverAmerican Eagle launched a new ad campaign last week, created by and featuring a host of talent from across the WME IMG network. Titled The New American Jean, the campaign features IMG models Bonner Bolton and Halima Aden as well as WME clients Joey Bada$$ and Amanda Steele. Photos were shot by Art + Commerce photographer Cass Bird, and videos were shot by LENS client Luke Gilford. Makeup for the shoots was handled by Frank B, a client of The Wall Group.

學院贊助IMG 學院為科羅娜啤酒達成了與德克薩斯大學長角牛隊的首個學院贊助。科羅娜的官方贊助身份將與最新口號「Horn s Up, Lime s In！」一同覆蓋德克薩斯大學的足球、籃球和棒球項目，合作還將包括一個暢飲活動、客戶款待、門票、長角牛隊社交網路以及「前德克薩斯」校友社區的媒體曝光。

College SponsorshipIMG College brokered the first-ever college sponsorship for Corona Extra with the Texas Longhorns. The new official sponsorship, launched with the tagline "Horn s Up, Lime s In!" will cover the University of Texas football, basketball and baseball programs and will include a responsible drinking campaign, hospitality, tickets, media exposure on the Longhorn Network and access to the "Texas Exes" alumni community.

體育出版今年夏季有三部客戶出版的體育書籍在溫布爾登網球空開賽前夕呈現在大眾視野，包括由網球巨星Judy Murray 創作的《Knowing the Score》；IMG 創始人Mark McCormack《What they Don t Teach You at Harvard Business School》的續集《Beyond Harvard》；以及網球明星 John Mcenroe 的自傳《But Seriously》。

Sports PublishingClients published three highly anticipated sports-focused books this summer in the lead-up to Wimbledon:Knowing the Scoreby tennis icon Judy Murray;Beyond Harvard, a sequel to IMG founder Mark McCormack sWhat they Don t Teach You at Harvard Business School; andBut Seriously, an autobiography of tennis star John Mcenroe.

新簽約近日，WME簽約hip-pop歌手French Montana，腦外科醫生 Rahul Jandia以及編寫、製作和出演其處女作「Blame」的電影創作者 Quinn Shephard。

New SigningsWME signed hip-hop artist French Montana, dual-trained brain surgeon and neuroscientist Dr.Rahul Jandial, and filmmaker Quinn Shephard, who this year wrote, produced, starred in and made her feature debut, 」Blame.」

感謝收看本期周報，我們下周再見！

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